Info on Underwriting Announcements on NCE
Stations
Non-Commercial educational stations may
acknowledge contributions over the air, but they may not broadcast
commercials or otherwise promote the goods and services of for-profit
donors or underwriters. Acceptable "enhanced underwriting"
acknowledgements of for-profit donors or underwriters may include:
(1) Logograms and slogans that identify
but do not promote
(2) Location information
(3) Value-neutral descriptions of a
product line or service
(4) Brand names, trade names, and product
service listings.
However, such acknowledgements may not
interrupt the station's regular programming. |